Groundswell & Forrester’s Social Technographics

Posted on 08. May, 2008 by Dean Whitney in Uncategorized

Thanks to Bob Deininger of Fulgent Media Group for pointing me to Groundswell a book by two Forrester analysts to help marketers benefit from social media sites. Features 25 case studies, a complete road map for social strategy, and data from around the world. Learn more about the book, download an excerpt.
Profile Tool: Forrester’s Social [...]