101 Start-ups Disrupting the Entertainment Industry
Posted on 01. Feb, 2010 by Dean Whitney in Marketing, Social Media and has 0 Comments
Disruptive technology is forcing big changes in Hollywood: new contracts, new genres, new stars. Here are 101 of the hottest tech start-ups changing the game for the entertainment industry. (more…)
MITX Award Video Game Promo – Not yet rated!
Posted on 03. Jan, 2010 by Dean Whitney in Marketing and has 0 Comments
While at GGI we were invited to create a video for the MITX Awards. Somehow I missed this invitation in late September and come end of October I requested the information. The theme of the MITX Awards was to celebrate the growing video gaming industry in New England. I created this video in one (really, really, really) long night.
Sorry for taking so long to post.
MITX Event – Web Marketing on a Shoestring
Posted on 17. Dec, 2009 by Dean Whitney in Marketing, User Experience and has 0 Comments
Dean Whitney was a panelist at last week’s MITX Marketing Technology Series Event: Web Marketing on a Shoestring – Being Scrappy with Free Tools and Techniques. (more…)
Semantic Web and Marketing
Posted on 15. Nov, 2009 by Dean Whitney in Marketing, Semantic Web, Social Media and has 0 Comments
I had the opportunity to speak to the Cambridge Semantic Web Group at MIT on Tuesday, November 10th. There are numerous applications for semantic web technologies in the marketing and advertising space. Brand managers, ad agencies and strategists need to understand the value if they are going to start leveraging it. (more…)
Wharton Undergraduate Marketing Conference
Posted on 08. Nov, 2009 by Dean Whitney in Marketing, Social Media, Speaking and has 0 Comments
I had the opportunity to speak at the Wharton Undergraduate Marketing Conference on November 6th. We got some great feedback and it was exciting to hear some of the students put some ideas in action right away.
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