Features Matrix Scorecard for agile project management
Posted on 15. Jul, 2010 by Dean Whitney in User Experience, process, productivity   and has   0 Comments
One of the biggest challenges for agencies and clients is keeping interactive projects right-sized and avoiding scope creep. The Features Matrix Scorecard is a tool for managing technology, business and user experience requirements and selecting a software platform. The goal is to reduce the scope and complexity of the project; thus reducing cost and risk while greatly increasing the likelihood for a happy and successful project launch. In the IT world it’s been proven statistically that the higher the project cost the chance of failure increases exponentially.
IT projects above $500k have a 1 in 5 chance of failure. And the research shows that out of the successful projects the ranks aren’t all 5 stars; so it would be safe to say more than half are just above the ‘acceptable’ line. Today’s marketing and user experience projects have so much technology tied in these days its smart to use an agile approach and build up incrementally. When building a house you don’t start with the marble tile; you begin with the foundation. The Features Matrix helps you define a solid foundation to build your solution. Iterative enhancements can put your product on the road to success. (more…)
Tal.ki quick and easy forum for your website
Posted on 21. Apr, 2010 by Dean Whitney in Marketing, User Experience, tools   and has   0 Comments
Tal.ki is a forum software that literally takes about 10 seconds to add to your website. Tal.ki is integrated with Facebook, Twitter, Google, and other services so members can skip registration. It’s as easy as getting your embed code and copy/pasting it into your page, just like a YouTube video! (more…)
UPA Boston – Agile UX, Yes We Can! with Alla Zollers
Posted on 15. Mar, 2010 by Dean Whitney in Event, User Experience   and has   0 Comments
Agile Methodology is the process behind the best and brightest web applications coming companies ranging from internet start-ups to Google and Yahoo!. This month at UPA Boston’s March Meeting: “Agile UX, Yes We Can!”. Alla Zollers will share her experiences with integrating UX into the agile process. (more…)
The best approach to user experience (UX) design
Posted on 10. Mar, 2010 by Dean Whitney in User Experience   and has   0 Comments
There are many approaches to designing the user experience (UX). The challenge for teams is how much time and effort should be invested in the formative stages. (more…)
Fidelity iPod App Screen Shots
Posted on 24. Feb, 2010 by Dean Whitney in User Experience, iPhone   and has   0 Comments
Screen-shots of Fidelity’s new iPhone app. A well executed example of a robust mobile application. With the app, you can track your portfolio and monitor positions, balances, and intraday valuations of accounts. The app also lets you trade stocks, mutual funds, ETFs and options from within the app and lets you check the status of your orders. (more…)
Google Apps No Longer Supporting IE6
Posted on 02. Feb, 2010 by Dean Whitney in User Experience, web development   and has   0 Comments
Great news for the user experience community and everyone that uses the internet. As of March 1st, 2010 Google Apps will no longer support Internet Explorer 6.0 (IE6) as well as other older browsers that are not supported by their own manufacturers. Google Apps will continue to support Internet Explorer 7.0 and above, Firefox 3.0 and above, Google Chrome 4.0 and above, and Safari 3.0 and above. (more…)
10 resources for interaction design patterns
Posted on 09. Jan, 2010 by Dean Whitney in User Experience   and has   0 Comments
Not like the early days of design when people explored interactive and learned how to use it, people know how to use technology through interfaces. We expect certain behaviors, functions and responses. A design pattern is a formal way of documenting a solution to a common design problem. Trends have emerged that demonstrate designs that work for different purposes. Over time collections of these observations have been gathered as interaction design patterns. (more…)
Is Flash still viable for marketing?
Posted on 04. Jan, 2010 by Dean Whitney in User Experience   and has   0 Comments
Flash has been losing ground with online marketing for the past few years. There are some cases where it can be effective. Less as a user experience and more as a media asset. When creating content for a variety of applications Flash can be the right medium.
MITX Event – Web Marketing on a Shoestring
Posted on 17. Dec, 2009 by Dean Whitney in Marketing, User Experience   and has   0 Comments
Dean Whitney was a panelist at last week’s MITX Marketing Technology Series Event: Web Marketing on a Shoestring – Being Scrappy with Free Tools and Techniques. (more…)
MITX UX Dinner at Microsoft
Posted on 14. Nov, 2009 by Dean Whitney in User Experience   and has   0 Comments
MITX is hosted a small dinner Thursday, November 12th at Microsoft in Cambridge with Lili Cheng (@lilich on Twitter), General Manager of Microsoft’s Future Social Experiences (FUSE) Labs at Microsoft’s New England Research & Development (NERD) Center (say that five times fast!). (more…)



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