Corporate Blogging
Posted on 20. Jul, 2006 by Dean Whitney in archive and has 0 Comments
Web 2.0 has introduced a wave of communications tools that are ready for primetime. This has created a need for applying these standards to the corporate intranet. 
Like corporations are becoming flat in in the sense that any employee may be able to view the CEO’s podcast or blog, participate in a wiki or subscribe to a feed based on their information needs. This will provide greater visibility of corporate values and strategic initiates.
For Assurant we introduced the concept of blog integration and video podcasting as part of a strategic initiative. This prototype concept was well recieved but the challenge still lies ahead in implementing such a project within the existing IT infrastructure. 
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